Our Story

For over 50 years, DALTON Cosmetics has combined the power of the sea with tradition and innovation. For decades, our products have been an integral part of professional treatments by licensed estheticians – and today they can be experienced both in beauty institutes and online.

50

Years of Experience

150+

Products

60+

Countries

95

Employees

5300+

Beauty Institutes

1976

The Birth of DALTON – Inspired by the Sea

With the acquisition of DALTON in 1976, Erika Bauer laid the foundation for a professional skincare system fully dedicated to the power of the sea. Guided by the belief that all life originates from the ocean, she pursued a clear vision from the very beginning: to harness the finest marine active ingredients for skin health and beauty.

What began back then continues to shape DALTON to this day – skincare that combines efficacy and tolerability, is scientifically grounded and responsibly developed.

1980s

CELUMER Marine Extract – The Heart of Our Skincare

In the 1980s, DALTON launched its first marine anti-aging line, celumar, later renamed celumer. The name symbolizes the belief that humankind originates from the sea and carries its power within.

This led to the development of our CELUMER Marine Extract – still the heart of our anti-aging skincare today. It is continuously refined based on the latest scientific research.

1983

In Close Partnership with Professional Estheticians

Early on, Erika Bauer sought close collaboration with professional estheticians. Her belief: highly effective skincare unfolds its full potential only through expert application and professional advice.

From 1983 onwards, professional skincare became an integral part of the DALTON skincare concept. Training, hands-on knowledge sharing, and the joint development of in-salon treatments established a partnership that estheticians around the world continue to trust to this day.

1990s

DALTON Worldwide – From Germany to the World

In the 1990s, DALTON evolved from a successful German brand into an international company. Early partnerships in the Middle East and Asia marked the beginning of its global expansion.

Driven by its commitment to professional marine skincare and uncompromising ‘Made in Germany’ quality, DALTON has grown into a global brand available in over 60 countries.

2012

A New Generation in Leadership

In 2012, founder Erika Bauer passed on the leadership of the company to Albrecht von Alvensleben. With fresh ideas and a dedicated team of longstanding employees, a new chapter began for DALTON.

Since then, the product portfolio has been continuously refined. Investments in research, new active ingredients, and modernized formulations have shaped the years that followed, further strengthening DALTON as an innovative brand for professional marine skincare from Germany.

2017

Moving into E-Commerce

In 2017, DALTON launched its online shop. For the first time, DALTON products were available not only through beauty institutes but also directly online, making professional marine skincare accessible to customers in the digital space.

2024

Another Step Towards Sustainability

With the introduction of refills, DALTON takes another step towards more responsible product design. We see sustainable packaging as a key contribution to conserving resources and making a lasting positive impact.

In doing so, we are guided by the principles of reduce, reuse and recycle – for packaging solutions that combine functionality, quality, and sustainability.

2026

50 Years of DALTON - On Course for the Future

In 2026, we celebrate 50 years of DALTON. What began as a vision in 1976 has grown into an internationally established brand with strong roots in professional skincare. More than 5,300 beauty institutes worldwide work with DALTON, putting our skincare concepts into practice every day.

With a team of around 95 employees, we continue to develop the brand – with fresh ideas, innovative skincare concepts, and a commitment to quality, built on responsibility and collaboration.

Then

Now

DALTON today – inspired by the sea

Visible results

Active ingredients backed by science for visible results.

Gentle on the skin

High-quality formulations tailored to different skin needs.

Committed to sustainability

As part of our commitment to the environment, we follow a clear three-step plan.

NEWS

08 March 2026 – Donation to Schatten & Licht e.V. on International Women's Day

On the occasion of International Women’s Day, we are supporting the non-profit organization Schatten & Licht e.V. with a donation of €5,000.

For many years, the organization has supported women and families facing mental health challenges related to pregnancy and childbirth, such as anxiety, feeling overwhelmed, or other postpartum struggles. Through counseling, peer support and awareness-raising, it creates a safe space for those affected and helps raise awareness of a topic that is still far too rarely discussed.

With our donation, we aim to support this important work and help ensure that affected women and families can find help and support more quickly.

Dr. Karin Romberg (Schatten & Licht e.V., left) & Sarah Eschlberger (DALTON Marine Cosmetics, right)

29 August 2024 – Donation to Schutzstation Wattenmeer e.V.

Schutzstation Wattenmeer has been close to our hearts for many years. As a non-profit organization, it is dedicated to preserving and protecting the Wadden Sea along Germany’s North Sea coast. As part of an offsite event, we had the opportunity to visit and gain valuable insights into the important work they do every day. During a guided mudflat hike, we also experienced the incredible biodiversity of the North Sea and learned how vulnerable this habitat is for many species.

In line with our  sustainability strategy, we are pleased to support Schutzstation Wattenmeer with a donation of €5,000, helping to protect this unique natural habitat.

Albrecht von Alvensleben (DALTON Marine Cosmetics, left) & Harald Förster (Schutzstation Wattenmeer e.V. , right)